Salon Privé
London
15th - 17th April 2027
Salon Privé London hospitality experiences
Salon Privé London returns for its fourth edition, bringing together the elegance of a traditional concours with the atmosphere of a lively automotive festival. Set within the historic grounds of the Royal Hospital Chelsea, this prestigious event offers a celebration of luxury, style and automotive craftsmanship.
Across three days, the gardens will showcase an impressive collection of luxury and supercars from around the world, alongside some of the most sought-after classic cars. Beyond the displays, you can explore a carefully curated luxury shopping village, with live demonstrations, music, entertainment and appearances from celebrity guests adding to the occasion.
With a heritage dating back to its first luxury car event at Hurlingham in 2006, Salon Privé has established itself as one of the UK’s most prestigious automotive occasions. Renowned for its exceptional collection of cars and refined hospitality experiences.
Bringing this celebrated tradition to the capital, Salon Privé London combines remarkable cars, luxury experiences and the lively atmosphere of a summer festival. Enjoy the occasion with access to official premium hospitality experiences through DTB Sports and Events, offering an exclusive setting to experience one of London’s leading automotive events.
Experiences on offer
Exclusive access to a celebration of
From premium dining and Champagne to stylish surroundings and exceptional views of the action, hospitality packages offer guests the perfect opportunity to relax, entertain clients and soak up the unique atmosphere of this prestigious event.
Hospitality packages
The Sloane (Thursday & Friday)
- Royal Hospital Chelsea
- £395
Overview
The Sloane Pavilion is an airy, elegant space in which to enjoy culinary artistry, outstanding wines and animated conversation about the automotive excellence on show.
Inclusions
- Admission to Salon Privé London (11:00-17:00)
- Premium access to The Sloane with swing badge
- Pommery Champagne served throughout the day
- Three course seated Luncheon with wine, bottled water and coffee
- Afternoon tea
- Exclusive London Essence Cocktails with guest mixologists each day
- Complimentary full bar
Tables of 12 available upon request
Pricing
15th & 16th April | £395
Prices are per person and subject to availability at the time of booking, all options will be subject to UK VAT
The Sloane (Saturday)
- Royal Hospital Chelsea
- £295
Overview
The Sloane Pavilion is an airy, elegant space in which to enjoy culinary artistry, outstanding wines and animated conversation about the automotive excellence on show.
Inclusions
• Admission to Salon Privé London (10:00-17:00)
• Premium access to The Sloane with swing badge
• Pommery Champagne served throughout the day
• Gourmet buffet luncheon including delicious dessert
options, with wine, bottled water and coffee
• Exclusive London Essence Cocktails with guest
mixologists each day
• Complimentary full bar
Tables of 12 available upon request
Pricing
17th April | £295
Prices are per person and subject to availability at the time of booking, all options will be subject to UK VAT
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Curating the Whole Experience
Beyond the event
Alongside tickets and hospitality, DTB can manage every detail of your experience – from travel and hotels to transfers and beyond. Speak with your account manager to discuss what we can arrange for you.
Bespoke Travel
DTB provides bespoke travel solutions designed around each client’s itinerary, ensuring every journey is planned and managed with clarity and precision.
Accommodation
DTB provides access to carefully selected accommodation options across major destinations, aligned with our wider hospitality offering.